Tuesday, April 10, 2012

Via Mary Manley @BarterBooks



Keep Calm Campaign


 We need you!


Please sign the e-petition


We need your support to overturn an unscrupulous trademark registration of the now iconic, wartime motivational poster KEEP CALM AND CARRY ON

This very well known British phrase is now trademarked!

 On the 25th March 2011, Mark Coop of 'Keep Calm and Carry On LTD' registered an EU trademark of the very well known phrase "KEEP CALM AND CARRY ON" in an attempt to take ownership of the very British and now very famous, nostalgia invoking, wartime poster. He also has a trademark pending in the United States and Canada.

This image is more than just a money making device for a businessman. The trademark has disgusted everyone from Barter Books (who own & discovered the original poster), wartimeposters.co.uk (owners of the other original poster) and Kerry Cade from Simply Printing 4U whose eBay business was greatly affected by the trademark. The move by Mark Coop is driven purely to make money 'no matter what' and is far from the spirit of the wartime poster. We simply cannot not let this happen and we aim to reverse this. It is a disgrace... We need your help to overturn this!


The story of the "Keep Calm and Carry On" poster





Open every day incl. Sundays: Summer 9 – 7 •  Winter 9 – 5 (Thursday 9 – 7) (Buffet hours: Summer 10 – 5 • Winter 10 – 4:30)


 Barter Books, Alnwick Station, Northumberland NE66 2NP UK.

+44 (0) 1665 604888 bb@barterbooks.co.uk


No comments: